Grow Your Business With Longport Media

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    • Home
    • Radio Stations
      • Advertise On Radio
      • 103.7 WMGM
      • KOOL 98.3
      • WOND AM/FM
      • EL JEFE
    • Digital Marketing
      • Facebook Marketing
      • Addressable Geo-Fencing
      • Display
      • Streaming Television OTT
      • Search Engine Marketing
      • SEO
      • Social Media
      • Website Design
      • Video
    • Events
    • Contact US
Longport Media
  • Home
  • Radio Stations
    • Advertise On Radio
    • 103.7 WMGM
    • KOOL 98.3
    • WOND AM/FM
    • EL JEFE
  • Digital Marketing
    • Facebook Marketing
    • Addressable Geo-Fencing
    • Display
    • Streaming Television OTT
    • Search Engine Marketing
    • SEO
    • Social Media
    • Website Design
    • Video
  • Events
  • Contact US

SEARCH ENGINE MARKETING (SEM)

CATEGORY & KEYWORD SEARCH

WHAT IS IT?

Engage new customers by showing them ads that resonate with the content they are already searching for.

Category targeting looks at the category or keywords of the current page a consumer is viewing and then serves them ads (your company ad) that are highly relevant to that search content. 


So, potential customers only see ads they’re interested in, and you only serve valuable impressions to the right potential customers. 

HOW DOES IT WORK?

Our SEO experts will analyze your website and develop a customized strategy to improve your search engine rankings, drive more organic traffic, and increase your online visibility.

WHY IS IT BENEFICIAL?

Find new customers by showing your message to people searching with an interest in your category and searching keywords specific to your category or products.


Increase customers and sales from people you would have never reached.

KEYWORD CALL CAMPAIGN

WHAT IS IT?

Call Campaigns focus on getting more (measurable) calls DIRECTLY from your ads.


A customer searches directly online for your product or services using your keywords that we’ve loaded in the system. Your custom ad is then populated below the search bar displaying your phone number. 


Theses ads are designed to encourage the user to click and call the business directly rather than driving traffic to the website.

HOW DOES IT WORK?

For Example: Consumer types in “Assisted Living near me”

The businesses Ad could pop up and the phone number is right in the ad to click and call.

WHY IS IT BENEFICIAL?

  • Track EVERY phone call
  • We provide every phone number that called you including the date, time and duration of the call
  • Depending on category the audio recordings are available for play back for ROI or internal training
  • You can easily track an ROI with the metrics provided above


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